Category Archives: Business Branding

📸 What Makes a Great Professional Photoshoot (And Why It Matters)

A professional headshot and branding image sends a clear message about your people and your business. In an instant, it shows whether your team comes across as capable, confident, and trustworthy. When you’re representing a company, every detail matters. Here’s what goes into creating headshots that actually work for your organisation: 1. Customised Lighting Good…

What People Are Really Thinking When They See Your Headshot

It might surprise you to learn how much a headshot can influence perception in business. In fact, studies show that people form first impressions in less than one second – and those impressions are hard to shake. So what does that mean for your team? It means: The person representing your brand on LinkedIn or…

Team Portrait : The Breakdown

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A strong team portrait should do more than just show who they are, it should say something about them. Thoughtful composition, a well considered setting, posing and lighting can elevate a corporate image beyond the cookie-cutter group shot. As one of our highest mentioned and storyboarded team portraits, we felt we’d provide a breakdown of the key…

How to Create an Authentic Personal Brand

professional headshot of Lauren Ryder - editorial portrait laughing

Creating an Authentic Personal Brand in 6 Steps Your personal brand is how you present yourself to the world, It’s the sum total of everything you do and say, both online and offline. That means your social media presence, your website, your networking, and your ability to communicate effectively. “Your brand is what people say about…